Applying SHIFT findings to retail

During Cultivate’16 in Columbus, Ohio, garden retailers shared how they are using results from AmericanHort’s SHIFT research to implement new ideas and improve their businesses.

To see the rest of our Cultivate video coverage, visit

What’s trending on Facebook

Disaster can strike anywhere, but when it does, it’s always encouraging to see people who go out of their way and offer a helping hand. Garden Center’s Facebook followers evidently agree. When we shared the story of Jim Monroe, the owner of Greenbrier Nurseries in Virginia and West Virginia who led donation and volunteer efforts when his region was hit by major floods, the post topped all other Garden Center Facebook posts in July for reach and engagement.

5 stories in brief

Top industry news from our website

1. Taking the wheel

Expert retail consultant Sid Raisch will take over as president of e-commerce tree brand Bower & Branch.

2. Retail tragedy

Country Lawnscape, a garden center and landscape business in Easton, Pa., was declared a “total loss” from a fire July 25.

3. Giving back

When heavy flooding struck several communities in West Virginia in early July, Jim Monroe led the relief effort through donation drives and hands-on volunteering.

4. Save the date

Changes to the layout, programming and structure of Cultivate’17 were announced during this year’s show.

5. Worthy projects

The National Association of Conservation Districts and USDA’s Natural Resource Conservation Service awarded $2 million to further urban agriculture conservation.


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“If you just communicate, you can get by. But if you communicate skillfully, you can work miracles.” – Jim Rohn