GROWN AND DISTRIBUTED BY COSTA FARMS
How long has it been on the market?
To be released in North America in the fall of 2018; currently available in Europe
Consumer care requirements
‘Raven’ is adaptable, as it tolerates low, medium or bright light indoors. It’s drought tolerant and can survive a couple of weeks without water. That said, it’s best to add moisture when the top inch or two of the potting mix dries to the touch.
Marketed as an indoor plant. Outdoors, it’s only hardy in Zones 10-11.
Grows to height/width
30 inches tall and wide
Low, medium or bright light indoors. If grown outdoors, it needs shade.
Rich, purple-black growth creates visual appeal and outstanding contrast when paired with other green houseplants. Easy care requirements give it a long shelf life at retail and ensure a good experience with home gardeners.
Because of its adaptability, ‘Raven’ is ideal for displays that speak to beginner and entry-level indoor gardeners. It also works well in trendy and fashion-forward displays because of its unique coloration. The dark foliage color creates an eye-catching contrast against fresh green or trendy chartreuse leaves.