Multimedia | Video
This past summer during two industry events, Spring Meadow Nursery announced it had surpassed its goal to raise $1 million for the Breast Cancer Research Foundation (BCRF) through The Invincibelle Spirit Campaign for a Cure. The initiative was established about a decade ago, with $1 from every sale of the Proven Winners ColorChoice Invincibelle Spirit and Invincibelle Spirit II hydrangeas going toward the foundation. During the IGC Show in Chicago, Natalie Carmolli, PR specialist for Spring Meadow, thanked retailers for their part in helping to raise money for breast cancer research and shared more details about the campaign.
Watch it here: bit.ly/SpringMeadowVideo
What’s trending on social media
Facebook: When Hurricane Michael smashed the Florida Panhandle on Oct. 10, it was the strongest hurricane to make landfall in the U.S. since Hurricane Andrew in 1992. The storm continued after hitting Florida, barreling up through Georgia and into the Carolinas and Virginia. Garden Center, along with sister publications Greenhouse Management and Nursery Management magazines, reached out to retailers, growers, nurseries and other horticulture industry businesses in the affected areas to find out how recovery efforts were going. Readers responded to this article, which included an interview with Greenbrier Nurseries owner Jim Monroe, whose business in pictured here, on Facebook.
Watch it here: bit.ly/FBHurricaneMichael
Each month, we ask readers a different question about their retail operations, inviting them to answer via email or social media. You can send your answers to editor Michelle Simakis at email@example.com.
This month’s question
“Which houseplant is your best-selling and most popular?”
Answers to this question will be published in a future issue of Garden Center.
5 stories in brief: Top industry news from our website
IGC’s new home
After more than a decade at Navy Pier, IGC Show announced it will be moving to Lakeside | McCormick in 2019. bit.ly/IGC2019
Toss your coupons
Highlights from retail consultant Bob Negen’s keynote at the 2018 IGC Show.
Flagstaff Native Plant and Seed closes its retail location, moves all garden center sales online. bit.ly/NativeOnlineOnly
Dale Bachman retires
The CEO officially retired after 46 years at Bachman’s, but will remain chairman of the board.
Bailey Nurseries announced it was acquiring Oregon-based nursery Carlton Plants.