How to work with media outlets and use social platforms to share good news, market your expertise and navigate negative press.
Negative press happens, but there are ways garden centers can prepare and make the right choices when it does.
Tales of plants and your business resonate with customers. Here are opportunities when you can tell them.
Consumers and retailing have changed, as has media. Here’s how to reach today’s customers.
Ryan McEnaney of Bailey provides five tips to feel prepared and confident on-screen as a gardening expert.
Keys to success include organizing events and celebrations around the whimsical hobby and positioning pre-made gardens as gifts.
Products to help your customers bring their miniature gardens to life.